At Mahkana, we believe fundraising should be about impact, not percentages. Our model allows us, in partnership with various nonprofits, to really make a difference.
Here’s how it works: Mahkana and various nonprofit partners work together to offer customers customized apparel. Your purchase will be used to make a charitable grant to the nonprofit that is associated as the vendor for the product. Mahkana pays for everything that’s needed to run the online store. The nonprofit can spend less time worrying about raising funds, and instead focus their energy on doing awesome work.
Our business model is focused on delivering the most value and total donations to our nonprofit partners. We do this by investing money in high-quality product materials and marketing materials, which are critical to driving further awareness and donations. We deduct the costs* incurred from this activity from the gross donations raised, with the nonprofit receiving 80% of the net amount. Mahkana's fee is 20% of the net raise, which typically equates to about 12% of gross donations. The result? Causes get guaranteed revenue with no risk and no overhead or investment and our customers get awesome apparel!
*Hosting an online store costs include: product fulfillment, credit card processing fees, content production, and marketing materials.